The Journal.
Volume IThe beginning
Notes on scent, cinema, design,
and the building of a House.
Study 01 / The objectFrom idea
to object.
Fragrance trials. Bottle studies. The creative decisions that give Surrender its form.
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Surrender begins with a feeling: the courage to let go. The fragrance and its visual world explore how that feeling can take shape.
The bottle studies bring material, color, and silhouette into the conversation. Each is a creative direction under consideration; the final production bottle is still to be confirmed.
Explore the bottle studiesA film.
A feeling.
The cinematic language behind the world of Surrender.
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Film gives the House another way to express itself. Movement, light, and atmosphere extend the feeling of a fragrance beyond its physical form.
The Surrender film is still taking shape. The finished campaign will appear in the screening room when ready.
Enter the screening roomBuilding
with intention.
A shared creative vision for a House in the making.
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F.E.A.R. Parfums brings scent, film, and design into one creative world. The art of regeneration connects them through identity, emotion, and transformation.
Joshua Graham directs that developing vision as Founder & Creative Director. Visit the Founder page to discover the perspective and process behind the House.
Meet the FounderThe next chapter
is taking shape.
Follow the House as new ideas become scent, images, and objects.
Explore the House